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ÇöÀçÀ§Ä¡ : HOME > ¸®Æ÷Æ® > ¸¶ÄÉÆÃ/±¤°í
Harnessing the Power of Big Data: New Media and Advertising
¹ßÇà»ç Parks Associates

¹ßÇàÀÏ 2013-11
ºÐ·® 50 pages
¼­ºñ½ºÇüÅ Report
ÆǸŰ¡°Ý

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This report examines the state of personalized advertising, analyzing the technologies and companies that are mining vast amounts of consumer data to recommend and enhance relevant advertising across various platforms. It identifies and profiles key players and predicts sectors of early growth.



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